Cookie Policy

What Are Cookies?

Cookies are small text files that websites place on your device when you visit them. They're like digital breadcrumbs that help us remember who you are and what you've done on our site. At equinoxarion, we use these technologies to make your experience smoother and more personalized.

Think of cookies as helpful assistants that remember your preferences. When you return to equinoxarion.com, they help us recognize you and tailor the experience to your needs. This might include remembering your login status, preferred language settings, or which financial models you've been working on.

How We Use Tracking Technologies

Our platform employs various tracking methods to provide you with the best possible experience. These aren't just random data collection tools – they serve specific purposes that benefit both you and our service.

Specific Tracking Methods

Session Management

When you log into your equinoxarion account, we use session cookies to keep you logged in as you navigate between different sections of our platform. Without these, you'd have to log in again every time you opened a new financial model or accessed a different feature.

Performance Monitoring

We track how quickly our pages load and which features you use most often. This data helps us optimize our platform's performance and prioritize which tools to improve first. If our Excel integration is running slowly for users in Melbourne, for instance, we'll know to focus our development efforts there.

Feature Usage Analytics

Our analytics tools monitor which financial modeling features are most popular, how long users spend on different sections, and where people might be getting stuck. This information is invaluable for improving our user interface and developing new features that actually serve your needs.

How Tracking Enhances Your Experience

Here's where the magic happens. When you're working on a complex financial model, our tracking helps us save your progress automatically. If you're halfway through building a DCF model and your browser crashes, we can restore your work when you return.

Our system also learns from your behavior patterns. If you consistently use certain Excel functions or prefer specific chart types, we'll suggest similar tools or templates that might interest you. This isn't about being intrusive – it's about making your workflow more efficient.

• Automatically saving your work progress on financial models
• Remembering your preferred dashboard layout and settings
• Suggesting relevant templates based on your project history
• Providing personalized course recommendations from our upcoming programs
• Streamlining the login process for return visits

Data Retention and Storage

We don't keep cookies forever. Different types of tracking data have different lifespans based on their purpose. Session cookies expire when you close your browser, while preference cookies might stick around for up to a year so we can remember your settings.

Analytics data is typically aggregated and anonymized within 30 days. We might keep some high-level usage statistics longer to track long-term trends, but this data won't be traceable back to individual users. Your financial modeling work and personal preferences are stored securely in our Australian data centers.

Managing Your Cookie Preferences

You're in control of your cookie experience. Most browsers allow you to block, delete, or manage cookies according to your preferences. Keep in mind that disabling certain cookies might affect how our platform works for you.

Third-Party Services

Some of our platform features integrate with third-party services that may also use cookies. For example, our Excel integration tools or embedded financial data feeds might place their own cookies on your device. We work only with reputable partners who maintain strong privacy standards.

These partners include analytics providers, educational content platforms, and financial data services. Each has their own privacy policies and cookie practices, which we encourage you to review if you're concerned about how your data is handled.

Your Rights and Choices

Under Australian privacy laws, you have several rights regarding your data and how we track your activity. You can request to see what data we've collected about you, ask us to correct inaccurate information, or request deletion of your data in certain circumstances.

If you'd like to opt out of certain types of tracking while still using our platform, contact our support team. We'll work with you to find a solution that balances your privacy preferences with the functionality you need for your financial modeling work.

Updates to This Policy

We review and update this cookie policy regularly to reflect changes in our practices and legal requirements. When we make significant changes, we'll notify you through your equinoxarion account or via email. We recommend checking this page periodically to stay informed about how we use cookies.

As our platform evolves and we add new features, our cookie usage might change too. We're committed to transparency about these changes and will always explain why we're implementing new tracking technologies.

This policy was last updated in February 2025 and reflects our current practices regarding cookie usage on the equinoxarion platform.